The best thing about adding your site information to Google is that it’s absolutely free.

Google Maps listing show up at the top of the page increasing the traffic flow to your site by moving other organic listings down the page somewhat on Google.

The image below shows the results returned for Delaware Web Design.

Google map results

You can sign up here, add your listing (if it’s already listed you can claim it). Enter your company details, including your address, telephone, description, opening hours, payment terms and a few other things. Remember, the details, description and category of your business will be how people find you.
You can also add accompanying relevant images and video that can be hosted on www.youtube.com.

You can enter the categories associated with your business, if Google’s suggestion don’t fit your business then you enter your own.

You’ll have to verify your listing either by mail, txt or phone using a pin number that Google supplies.

That’s all there is to it.  Within a week or so you might be sitting  at the top of Google for a number of different local searches.